Hello,


Welcome to my digital portfolio, where my passion for digital technology and creativity comes to life. With a rich tapestry of experiences spanning 15 years, I have honed my skills in various facets of the digital landscape. My journey began in college, where I delved into the realms of web design and I’ve further cultivated my skills through university, to freelance, to full-time engagements and self-teaching, becoming proficient in frontend development, photography, digital marketing, product copywriting and printed media.

How can I help you?
Supporting in web design, photography, print and online marketing, a summary of my professional skills below.

Web Design & Hosting

Specialising in frontend web development from design to coding, building responsive websites, using grid systems, creating custom WordPress themes, or using media queries. Combining HTML, CSS and jQuery to create aesthetically pleasing and usable websites. Using tool such as Figma, Photoshop to show, present, refine mock-ups before the build stage.

Leaflets, Flyer Design & Print

Self-taught in Abobe Creative software such as InDesign and Illustrator. Using these tools often at Leisure Outlet, as well as a freelancer, to design and product print-ready business cards, leaflets and flyers for shows and event, point of sale material and page spreads to create booklets – also the creation of custom icons and graphics for various uses across social media, email marketing and website product detail pages.

Product Copy

Working for an online retailer I understand the benefits of writing unique content. Writing content that helped customer to understand the product, providing the features and benefits (simplifying manufacturer jargon and identifying an its indented use clearly), writing unique copy to differentiate from the competition as well as improving organic search (SEO).

Photography & Videography

Self-taught photographer, using DSLR cameras since 2008. From photographing bands, automotive events to products and landscapes, and offering prints – proficient in Photoshop, Lightroom and Capture One. In 2016 I established Leisure Outlet’s YouTube channel to host an array product demonstrations and product reviews of camping equipment, often filming and editing, using Adobe Premiere Pro. 2016 to 2019 I was SunnCamp’s product photographer creating images for their awning brochures.

Illustrations

As lockdown came in 2021 car events had suspended and along with selling automotive prints. Using my skills within Abobe Photoshop and Illustrator that I have required though work, I set about creating digital illustration of cars from photographs that I have taken. Around 20-cars I have drawn and sold as bespoke art and I still continue to the present day.

Email Templating

As a digital marketer at Leisure Outlet, MailChimp was the platform of choice for sending seasonal, interest specific content to our audience. With my experience of HTML and CSS I produced bespoke email layouts that are compatible with MailChimp’s campaign builder. This allowed myself and my team to produce and send email campaigns efficiently. My bespoke email templates were tested across a variety of email clients to identify and resolve rendering issues.

“Within a week or so, Adam had requested a meeting to go through the site and present it to us, the final result was far better than we could ever have imagined it would be or completed ourselves internally.

Adam had templated a lot of the pages so we could easily replicate the look and feel of them for the various product pages on the site and made it user-friendly enough that we could go in and update the information, that we didn’t yet have from our client, when we did get it.”

Jack Hubbleday, Prime ICT UK

“He discussed my requirements in depth for what pages I wanted to have on the website and provided him with the information and data it needed all while working within my tight budget to which he provides a clear and easy to read invoice.

He suggested that we upload some fresh photos so that guests can get the feel of what I have to offer from my rental of both the caravan and around the caravan park.

We managed to get the website complete within a matter of weeks and the website was launched onto the internet where I can now advertise in posts on social media that they can book through the website, make deposit payment, pay any balance and save on fees from other booking platforms where we are advertising the rental.”

Andrew Crooks, 9 Aspen Court – Filey Holiday Home

“Adam has been brilliant.

I’ve followed Adam’s photography since University, where we both shared some modules.

He kindly agreed to help me with a series of shots for my new little business venture and I am so chuffed with the outcome. Adam listened to what I wanted and produced what I wanted!

Although a little different from his usual photography ‘style’, I knew he would smash it.”

Matt Cousins, Sodalicious UK

“Adam is a gifted and talented ICT practitioner. He expresses a unique style of combining the practical skills of ICT and the forward thinking processes that would be required to develop computer programmes and systems.

Adam has always shown great professionalism and maturity in his development of ICT applications and this was displayed in his final project for the Multimedia Unit. The layout design and content were expectational.

Adam is incredibly modest, committed and dedicated student and it is our pleasure to have the opportunity of awarding him the department’s prize for ICT.”

The Faculty of Business & ICT, Homewood School & Sixth Form Centre – Prize Evening 2009